GM & U Marketing Challenge: Getaway. Differently.

This past semester, I took a campaigns class and we participated in the GM & U Marketing Challenge to create an integrated marketing campaign for their student discount program. As part of this campaign, we created a handful of viral videos. Oh, and in case you're wondering, I'm the girl in the pink.

Enjoy!

Meet Olivia.

Hello everyone.

I'm Olivia - a vibrant, motivated, and energetic young lady with ambitions the size of California. As a 21-year-old Strategic Communication major at the University of Wisconsin - Milwaukee, I'm looking forward to a bright and exciting future. I have big plans for myself, even though I'm not terribly certain exactly where I'm headed.

But isn't that half the fun of it? Not knowing exactly what's ahead is exhilarating. It's mysterious. I'm graduating in May of this year, but I'm not really sure what I'll be doing. And that's the point of this blog: to discuss who I am, what I'm interested in, what my career plans are, and what I'm learning in my last semester of college.

Prepare yourself for awesomeness. I'm a fun-loving kind of girl and I plan to make a name for myself. This is just the start of me figuring out who I am as a student and who I will become as a professional.